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Sponsor CRM for solo creators

Manage sponsor relationships without the spreadsheet chaos.

Automated CRM for solo newsletter and podcast creators — a sponsor pipeline, a magic-link portal where sponsors upload their own assets, automated renewal reminders, and one-page performance reports. Replace three manual workflows with one system. No percentage of your revenue, ever.

No credit card required · 14-day free trial · Cancel anytime

app.keelstack.me

Welcome to KeelStack

The sponsor operations layer for solo creators. Take the 60-second tour.

No sponsor accounts
Automated reminders
No % of revenue
1 / 5

See how KeelStack works

A 60-second tour. Watch the workflow that replaces your sponsor spreadsheet — no fluff.

Built for production, day one.

Enterprise-grade security

Your data is isolated per account and exportable anytime. Every query is tenant-scoped, and sponsor portal links are single-sponsor scoped.

Secure sponsor access

Magic links are encrypted, single-use, and expire within 24 hours. Issuing a new link invalidates the previous one. Sponsors never need a password — they click a link once and get a limited, secure session.

Professional email delivery

Notifications are sent through a verified sending domain (SPF + DKIM + DMARC) with a documented DMARC policy — the fundamentals of reliable delivery.

Sponsor ops is the unglamorous work that decides whether you renew.

Three quiet failures that quietly cost solo creators the most money — none of them about your content.

Sponsors email assets at midnight

A sponsor sends a logo, a banner, copy doc, and a tracking link to your inbox at 11:47pm. Three weeks later you discover their creative never made it into the issue — and the deal quietly downgrades to a refund.

You miss renewals because you forgot

Across the sponsorship industry, renewing an existing sponsor is consistently reported as far more likely than closing a cold one — commonly cited benchmark ranges put renewal at 60–70% versus 5–20% for new prospects. But with no reminders in your calendar, the 30/14/7-day windows pass and a $1,200 sponsor simply lapses — quietly the most expensive miss you have.

Your reports look like a pasted email

Sponsors ask "how did it perform?" You paste open rate, clicks, and CTR into a reply at the end of the campaign. It reads like an intern wrote it, and renewal conversations stall because nobody sees a real report.

Automated sponsor workflows, so the busywork stops eating your week.

Every sponsor gets a magic link. They land on a branded portal branded to your publication, upload their own assets, paste a tracking link, and watch the deal move from Confirmed to Active. No account. No password. No 11pm emails to chase.

On your side: a sponsor pipeline you can actually read, renewal reminders at 30 / 14 / 7 days out, invoice tracking, and one-page performance reports that look like a real brand sent them.

  • Sponsors upload their own assets — no account, no friction, no chasing
  • Automated reminders at 30, 14, and 7 days before each renewal
  • One-page branded performance reports your sponsors will actually read
S

The Briefing

Sponsor portal · Aug 2026 issue

Secured by magic link

Welcome, Acme Analytics. Upload your assets below — KeelStack handles the rest.

Logo

SVG or PNG · 512px+

acme-logo.svg

Banner

1200×240 · JPG

acme-banner.jpg

Sponsor copy

≤80 words · plain text

copy.txt

Tracking link

UTM-ready URL

acme.io/offer?utm=...

Deal status

  1. Link sent to sponsor

    Jul 14 · 9:02am

  2. Logo & banner uploaded

    Jul 14 · 11:21am

  3. Sponsor copy submitted

    Jul 15 · 8:45am

  4. Tracking link added

    In progress

  5. 5

    Approved & scheduled

    Waiting

Everything a solo creator needs to run direct sponsorships.

Six tools that replace your spreadsheet, your inbox, and the calendar reminders you keep forgetting to set.

Sponsor pipeline

A Kanban board that maps every deal from Pitched → Confirmed → Active → Renewed → Churned. Drag, filter by quarter, and see total committed revenue at a glance.

Magic-link portal

Send a sponsor one link. They upload their logo, banner, copy, and tracking URL themselves — no account, no friction, no midnight email chains to chase.

Renewal reminders

Automatic 30, 14, and 7-day reminders for every active sponsorship. You stop losing $500–$2,000 renewals because a date slipped past you.

Invoice tracking

Mark each deal as invoiced, paid, or overdue. Automatic KS-numbered invoice records per sponsor with due dates and payment status. Never lose track of who still owes you.

Performance reports

Paste your opens, clicks, and conversions from any platform. KeelStack produces a one-page branded, print-ready report you can send to sponsors without apology.

Revenue dashboard

See MRR, renewal rate, average deal size, and quarterly trend. Know which sponsors are worth a renewal pitch and which to gently let lapse.

From signed contract to renewed sponsor in four steps.

No migration, no CRM admin, no new workflow for your sponsor. The whole loop fits inside a normal week.

01

Add your sponsor

Create a deal in your pipeline. Add the sponsor name, the agreed rate, and the campaign dates. Takes 30 seconds.

02

Send the portal link

KeelStack generates a magic link for that sponsor. Email it, DM it, paste it in your contract — however you talk to them already.

03

Sponsor uploads assets

They land on a branded page and upload their logo, banner, sponsor copy, and tracking link. No account. You get a notification when they finish.

04

Generate the report & renew

After the campaign, paste your opens & clicks from any platform. KeelStack produces a one-page branded, print-ready report you send to the sponsor. Then the renewal reminder fires.

Start free trial

Step 1 takes 30 seconds · no credit card required

The honest comparison for solo creators.

Other tools are built for sponsor agencies or take a cut of your revenue. KeelStack is built for one person running direct deals.

Feature
KeelStack
Solo creator
Spreadsheets
DIY
Sponsy
Team-focused
Passionfroot
Marketplace
SponsorKit
Deal pipeline
Sponsor portalMagic-link portal, no accountBuild your ownTeam portal, login requiredMarketplace-styleNo — sponsors get a Stripe link
Renewal automation30 / 14 / 7-day auto remindersManual calendar entriesManualLimitedNo renewals
InvoicesAuto-numbered, status-trackedDIY templatesYes, team workflowManualStripe invoicing
Performance reportsOne-page branded, print-readyA pasted emailYes, standard templatesLimitedNo post-campaign report
Price for solo creator$39/moFree (your time isn’t)$79–109/moFree + 5–15% commission$29–$149/mo
Commission on sponsorships0% commission — ever0%0%5–15% commission per deal0%
Platform-agnosticYes — Substack, Ghost, Kit, Beehiiv, podcastYesYesMarketplace listings onlyYes — not tied to an ESP

Competitor prices as publicly listed at the time of writing — see the full comparison for details and current pricing links.

One saved renewal pays for 8.5–51 months of KeelStack.

A single $500–$2,000 renewal you would have missed more than covers a full year of either tier.

Start free trial

Flat pricing. No percentage of your revenue, ever.

Three tiers. All ship with the magic-link portal and the renewal cadence. No credit card to start, cancel anytime.

Annual billing — save 2 months on every plan. Cancel anytime.

Starter

For the solo creator running 3–8 sponsor deals a quarter.

$33/mo, billed annually

$390 per year · 2 months free

Start free trial
  • Up to 10 active sponsors
  • Secure magic-link sponsor portal
  • Automated 30/14/7 renewal reminders
  • 20 invoices / month
  • 500 MB asset storage
  • One-page performance reports (standard branding)
  • Revenue dashboard: MRR, cohort retention, per-sponsor LTV, 90-day forecast
  • 1 brand · solo creator workspace
  • Email support · 2–3 business days
Most popular

Pro

For the creator scaling past a dozen deals and ready to prove ROI.

$49/mo, billed annually

$590 per year · 2 months free

Start free trial
  • Up to 25 active sponsors
  • Everything in Starter
  • 50 invoices / month
  • 2 GB asset storage
  • Custom report branding (logo, colors)
  • Custom renewal reminder cadence
  • Remove "Powered by KeelStack" badge
  • Priority support · 2–3 business days

Business

For creators running 50+ deals a year who need audit exports and API access.

$83/mo, billed annually

$990 per year · 2 months free

Start free trial
  • Up to 100 active sponsors
  • Everything in Pro
  • 200 invoices / month
  • 10 GB asset storage
  • Audit log export (CSV/JSON)
  • Read-only REST API with full documentation
  • Priority support · 2–3 business days

No credit card required · 14-day free trial · Cancel anytime

No percentage of your revenue, ever. Need more? Contact us for custom limits.

Questions, answered directly.

Everything a solo creator asks before signing up. Can’t find your question? Email support@keelstack.me.

What is KeelStack?
KeelStack is a sponsor CRM built for solo newsletter and podcast creators running 3–15 direct sponsorship deals. It combines a sponsor pipeline, a magic-link portal where sponsors upload their own assets, automated renewal reminders, invoice tracking, and one-page performance reports — without spreadsheets, email threads, or a percentage of your revenue.
How is KeelStack different from a spreadsheet?
A spreadsheet doesn’t send sponsors a magic link to upload assets, doesn’t remind you about renewals at 30 / 14 / 7 days, doesn’t track who owes you what, and doesn’t produce a one-page performance report. KeelStack does all four in one place — and remembers everything for you next quarter.
Do sponsors need to create an account?
No. Sponsors never create an account, remember a password, or log in. You send them a single magic link and they land on a portal page branded to your publication where they upload their logo, banner, sponsor copy, and tracking URL. They can watch their deal status update in real time.
Which newsletter and podcast platforms does KeelStack support?
KeelStack is platform-agnostic. It works with Substack, Ghost, Kit (ConvertKit), Beehiiv, and any podcast host — because it’s the sponsor operations layer, not a publishing tool. You paste your campaign performance from a CSV and KeelStack handles the sponsor-facing reports and renewals.
How does the 14-day trial work?
You start a 14-day free trial with no credit card required. You get the Pro tier’s full working limits — 25 sponsors, 50 invoices a month, 2 GB storage, custom reminder cadences — and can add real sponsors, send real portal links, and generate real reports. If it’s not for you, do nothing and the trial simply ends — no charge. Your workspace stays read-only for a grace period so you can export your data or pick a plan, after which it’s deleted or anonymized (except for narrow tax and security records we’re legally required to keep).
Can I cancel anytime?
Yes. You can cancel from your billing settings in two clicks — no email, no support ticket, no exit call. Your plan stays fully active until the end of the period you’ve already paid for, and after that your workspace becomes read-only for a grace period so you can export your sponsors and invoices as CSV, or everything as JSON. You can also permanently delete your account at any time from Settings. After the grace period, your data is deleted or anonymized (except narrow legal/tax/security records) — see our Privacy Policy for the full retention schedule.
Does KeelStack take a percentage of my sponsorship revenue?
No, never. KeelStack charges a flat monthly or annual subscription fee and takes 0% of your sponsorship revenue. Unlike sponsor marketplaces that take 5–15% per deal, what you earn from your sponsors stays entirely yours — one saved renewal more than pays for a year.
What is your refund policy?
We operate a no-refund policy on paid subscriptions. The honest reason: KeelStack is solo-founded and self-funded, and our Merchant of Record (Dodo Payments) charges a non-refundable fee on every transaction — including refunds. A refund is a net loss for us, not a return to neutral, and building that loss into everyone’s price isn’t fair to the customers who stay. That’s exactly why the trial is free and requires no credit card — so you can confirm the product fits before you pay. We do honor every refund right that local law makes non-waivable (EU/UK statutory withdrawal, Indian consumer-protection rights, verified billing errors, and extended outages). Full details are in our Refund Policy.
Who processes my payment, and who is the seller of record?
Payments are processed by Dodo Payments, which acts as our Merchant of Record. That means Dodo Payments — not KeelStack — is the seller of record for tax and payment-compliance purposes, and handles VAT/GST/sales-tax collection and remittance in each jurisdiction. KeelStack remains the provider of the Service itself. We never store your full card number — cardholder data is handled entirely by Dodo Payments under its own PCI-DSS compliance.
Is my data secure, and who do you share it with?
Yes. All traffic is encrypted in transit over HTTPS, every query is isolated per account, and sponsor portal links are single-use, scoped to a single sponsor, and expire within 24 hours; opening one starts a separate, limited portal session on the sponsor’s browser. We never sell your data, and we don’t share it with third parties for their own purposes. We do use a small set of vetted subprocessors to operate the service — Dodo Payments (payments), Cloudflare (hosting and storage), Neon (database), Resend (email delivery), PostHog (product analytics), and Sentry (error monitoring) — each under contract and processing data only on our behalf. The full list is in our Privacy Policy. You can export or permanently delete your data at any time from your account settings.
What are my data rights, and how do I exercise them?
Depending on where you live, you have rights to access, correct, delete, restrict, or port your personal data, and to object to certain processing. We honor GDPR (EU/EEA/UK), CCPA/CPRA (California), and the Digital Personal Data Protection Act, 2023 (India). To exercise any right, email privacy@keelstack.me with your account email and the right you want to exercise — we’ll verify your identity and respond within the timeframe required by your local law (generally 30–45 days).
Who can use KeelStack, and is there an age requirement?
KeelStack is built for solo creators and their sponsors, and is intended for business use. You must be at least 18 years old, or the age of legal majority in your jurisdiction, to create an account. Sponsors invited via a magic-link Portal do not create an account and are not subject to the same account-creation eligibility, but the Service is not directed to individuals under 18.
What law governs KeelStack, and where are you based?
KeelStack is operated from Rajasthan, India, and our Terms of Service are governed by the laws of India. Any dispute is subject to the exclusive jurisdiction of the competent courts of Rajasthan, India — subject to mandatory consumer-protection rights in your country of residence that cannot be waived by contract (for example, certain EU/UK statutory consumer rights). We always encourage you to email support@keelstack.me first so we can resolve things informally before any formal proceedings.

Stop losing sponsors to messy email threads.

Run your next 3–15 sponsor deals in KeelStack. The 14-day free trial is enough to close one renewal and pay for the next year.

No credit card required · 14-day free trial · No percentage of your revenue, ever